Sam agrees: “Having a strong foundation of relevant, contemporary, and tangible knowledge is critical to any successful venture,” he says.
“The real-world experience passed on by my lecturers enabled me to make better and more informed decisions, and allows me to provide more holistic feedback to the startups I work with today.”
Cranfield’s MEnt program is targeted at students already running a business––be it the family business or a project they're struggling to get off the ground––or with a business plan in mind, or students who want to build their entrepreneurial skills and aim to start a company of their own in the future. You don't have to come into the program as an established entrepreneur, it could be that you want to develop your entrepreneurial way of thinking to improve your management style within your existing job.
Ultimately, it's about broadening your skillset and giving you the tools to apply a more creative edge to your business and career.
